Multiplatinum indie pop trio AJR releases new single and video “BANG!” today. Click HERE to listen.
“We wrote ‘BANG!’ about the weird middle-ground between being a kid and becoming an adult; a time when we’re doing all the things adults are supposed to do, but we don’t yet feel grown up,” says AJR. “The fact is, adulthood is bound to hit us at some point, so the plan we made in the song is to ‘go out with a bang.’ Sonically, with every new song we make, we try to stretch out of our AJR comfort zone. With ‘BANG!,’ it felt exciting to step into this darker, horn-heavy vibe, where the verses are small and mysterious, and the chorus explodes into this theatrical trap chorus.”
The “BANG!” video was directed by Se Oh and features AJR hosting a curious dice game in a Royal Tenenbaums flavored parlor.
“We wanted to approach the ‘BANG!’ visuals with a retro, Wes Anderson style,” says AJR. “Much like the song, we wanted to put AJR in this unpredictable new setting, watching these surreal characters dance around us.”