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‘COLORFUL GENERATION’ ALBUM FEATURES COLLABORATIONS WITH  JOEBOY, BLAQ DIAMOND, BIEN & BENSOUL 

“BEAUTY ON FIRE” FEATURING JOEBOY – OUT TODAY! 

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Rwandan super star Bruce Melodie has today released his highly anticipated debut album ‘Colorful Generation’ on S-Curve Records —available to stream worldwide. The album marks a significant milestone in Bruce’s already impressive career, showcasing his diverse musical influences and further cementing his place as one of East Africa and Africa’s brightest stars. 

Ahead of the release, Bruce Melodie expressed his excitement about the release of his new album, saying, “This album is for the new generation—Gen Z, Gen Alpha. It shows that it’s okay to be seen as different. This album describes our struggles, our happiness and our perspectives on various matters, while also embracing the stories and melodies in songs.”

Alongside his latest album, Bruce Melodie has released the album’s lead single “Beauty on Fire”, a captivating collaboration with Nigeria’s Afro-pop sensation Joeboy. Directed by Bahali Ruth and J. Chretien Munezero, the music video tells a compelling story of a lover who refuses to give up on their partner despite the challenges they face. In the end, it is her fiery beauty that always saves the day. The single blends infectious Afropop rhythms with heartfelt emotion, celebrating both love and beauty—the very essence of the genius that fans adore in Bruce and Joeboy.

Colorful Generation is a 21-track album that masterfully blends Afropop, Amapiano and R&B, showcasing Bruce Melodie’s diverse musical range. A standout track is “When She’s Around (Funga Macho)”, a bonus collaboration with GRAMMY-winning Jamaican reggae legend Shaggy, highlighting Bruce’s versatility and international appeal.

The album also features an exciting array of collaborations with top African artists, including South African chart-topping duo Blaq Diamond as well as Kenyan hitmakers Bensoul and Bien. One of the album’s key tracks is “Niki Minaji”, a smash hit with Blaq Diamond that took the continent by storm. Its infectious Amapiano beats continue to resonate across Africa and beyond.

Another major highlight is the album’s debut single “Iyo Foto”, featuring pop star Bien of Sauti Sol, who was recently named Kenya’s most streamed artist on Spotify in 2024. The track has amassed over 100 million views on TikTok in just three months, topping East African charts and further solidifying Bruce Melodie’s growing influence in the music scene.

ALBUM TRACKLISTING:  

1. Intro
2. Wallet
3. Oya
4. Narinziko Uzagaruka
5. Marijuana
6. Ulo
7. Colorful Generation 
8. Beauty on Fire [feat. Joeboy]
9. Iyo Foto [feat. Bien]
10. Diva
11. Niki Minaji [feat. Blaq Diamond]
12. Rosa 
13. Energy 
14. Maya 
15. Ndi Umusinzi
16. Juu [feat. Bien x Bensoul]
17. Sowe
18. Kuki
19. Nzaguha Umugisha
20. Sinya
21. When She’s Around (Funga Macho) [feat. Shaggy] – Bonus Track

Bruce Melodie’s rise to international fame has been unstoppable and ‘Colorful Generation’ is a byproduct of this, while poised to take his career to new heights. This album release marks an exciting new chapter for Bruce who has become an influential figure in the East African music industry. His music, blending the Kinyarwanda language and traditional African sounds with a modern twist, transcends borders and continues to resonate with his fans worldwide. 

As an artist who has earned numerous accolades, including the 2023 Trace Awards’ Best East African Artist, Bruce continues to break barriers, pushing African music to global stages. He already kicked off a promotional tour for the album. In December 2024, he headlined Kenya’s Raha Fest and hosted successful events and listening parties in Uganda and Rwanda. He is now set to continue his journey, connecting with his fans across Africa in 2025.

‘Colorful Generation’ is an album that speaks to the heart of a diverse and dynamic generation, offering a fresh, authentic perspective on African music while highlighting the power of individuality and unity. 

Bruce sums it up, “Our generation has become so diverse—those of us who are embracing the beauty of diversity, individuality and inclusivity. Colorful Generation tells our stories, our joys and our love. It’s a celebration of who we are as people and as Africans, and it shows that it’s okay to be different. Yuhuuu!!!”

Listen to ‘Colorful Generation’ – now streaming on all digital platforms.

ABOUT BRUCE MELODIE:

Born and raised in Kigali, Rwanda, Bruce Melodie is famed for mega hits including “Katerina”, “Bado” and “Ikinya” along with high-profile collaborations. He is widely celebrated for his golden voice and clever fusion of R&B, Pop, Afrobeats and Amapiano. Since his debut in 2012, Bruce has risen to become one of East Africa’s most decorated and versatile artists, having garnered numerous accolades including the 2023 Trace Awards’ Best East African Artist, multiple wins at The Choice Awards (2021, 2022) and the prestigious Primus Guma Guma Superstar Award. His 2023 international collaboration “When She’s Around (Funga Macho)” featuring Grammy-winning artist Shaggy gained attention, thrusting Bruce into the international music scene. His performance of the song at the inaugural Trace Music Awards in Kigali, broadcast to 500 million fans worldwide, further cemented his global presence. He continued to champion Rwandan culture and music while pushing boundaries in the East Africa music circuit and the Afrobeats / Afropop genres.

FOLLOW BRUCE MELODIE

Follow on Instagram, Twitter/X, Facebook, Tik Tok and YouTube 

For more information and interview opportunities, please contact: press@anyiko-pr.com or call +254721368983

BRUCE MELODIE ANNOUNCES ANTICIPATED ALBUM ‘COLORFUL GENERATION’ 
COMING EARLY 2025
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Rwanda’s leading Afropop singer and performer, Bruce Melodie, has today released a new single and music video for “Niki Minaji” featuring South African chart-topping duo Blaq Diamond renowned for their “Summer Yomuthi” hit record. The irresistible blend of Amapiano beats and captivating Afropop showcases Bruce’s signature R&B/Afropop sound with Blaq Diamond’s infectious style. 

The new single is not specifically about Nicki Minaj the person, but more about what she represents as a symbol of beauty, confidence and allure. The message of the song is that his love for his partner is so deep, even someone as iconic as Nicki Minaj—or any other bold, sexy woman—feels irrelevant when compared to her. “I wanted to show that when you’re truly in love, no other person, no matter how stunning, sexy or bold they are, can compare to this one girl I adore,” Bruce Melodie shared regarding the new video shot in Kigali and directed by Jean Chretien Munezero. 

At the same time, Bruce Melodie is today announcing his forthcoming first full-length album ‘Colorful Generation’ scheduled for release in early 2025. The project features collaborations with African heavyweights like Joeboy on the lead track “Not A Lie” , Kenyan star Bien on “Iyo Foto” and international reggae /dancehall star Shaggy on “When She’s Around (Funga Macho)” a bonus track, as well as solo records that amplify Bruce’s golden voice and standalone talent. 

Bruce Melodie’s upcoming album celebrates the diversity of African music with modern and traditional sounds while marking a new chapter in his career. Just like the album title suggests, Bruce Melodie aims to highlight the richness of African music, while pushing boundaries with his own sound.

Known for his captivating performances and global appeal, Bruce has rapidly become an influential figure in the East African music scene. His recent single, “Iyo Foto” featuring Bien, achieved remarkable success with over 100 million TikTok views and topped the charts across East Africa, holding #1 on Soundcity Africa’s East Africa chart and trending on Shazam in Kenya.

Bruce Melodie will be touring the continent in promotion of the latest singles and upcoming album, with stops already planned for South Africa (December 15-20), West Africa and East Africa, where he will host fun pop ups and listening parties to engage with industry stakeholders, fans and media.

Since July, Bruce Melodie has amassed 150 million streams worldwide, further solidifying his position as one of Africa’s most prominent musical exports. Following his recent win as Best Rwandan Artist at the TRACE Awards, Bruce’s upcoming release adds to an impressive year that saw his single “When She’s Around (Funga Macho)” with Shaggy hit Billboard’s World Digital Songs Chart and the U.S. Afrobeats Songs Chart.

“Niki Mijaj” collaboration with Blaq Diamond is a unique fusion of East and Southern African musical influences set to cross over the continent, further cementing Bruce’s growing influence as an African star to watch in 2025. 

ABOUT BRUCE MELODIE:

Born and raised in Kigali, Rwanda, Bruce Melodie is famed for mega hits including “Iyo Foto” with Bien, “Katerina”, “Bado” and “Ikinya” along with high-profile collaborations. He is widely celebrated for his golden voice and clever fusion of R&B, Pop, Afrobeats and Amapiano. Since his debut in 2012, Bruce has risen to become one of East Africa’s most decorated and versatile artists, having garnered numerous accolades including the 2023 Trace Awards’ Best East African Artist, multiple wins at The Choice Awards (2021, 2022) and the prestigious Primus Guma Guma Superstar Award. His 2023 international collaboration “When She’s Around (Funga Macho)” featuring Grammy-winning artist Shaggy gained attention, thrusting Bruce into the international music scene. His performance of the song at the inaugural Trace Music Awards in Kigali, broadcast to 500 million fans worldwide, further cemented his global presence. He continued to champion Rwandan culture and music while pushing boundaries in the East Africa music circuit and the Afrobeats / Afropop genres.

FOLLOW BRUCE MELODIE

Follow on Instagram, Twitter/X, Facebook, Tik Tok and YouTube 

For more information and interview opportunities, please contact: press@anyiko-pr.com or call +254721368983